Our Story
Since our humble beginnings, MetroCount tech has been developed with a commitment to data accuracy and environmental sustainability. Our counters undergo rigorous R&D and testing before launch to ensure consistent ±99% accuracy and long-term battery and solar power reliability. Don't take our word for it! Several independent studies have proven the unmatched MetroCount performance.
With an initial focus on road traffic monitoring, MetoCount has branched out into recording micromobility modes (e.g., bikes, e-scooters, and pedestrians) over the last decade. This was a natural transition for us, with active transport picking up globally and the existing cyclist monitoring solutions falling short of our accuracy standards. And yes, we did say we're data perfectionists, but in monitoring micromobility where traffic volumes are significantly lower than on roads, number accuracy is crucial for discerning seasonal patterns and annual shifts.
Our International Team
MetroCount's reach now extends to 135 countries, with a talented team strategically located in Australia, the US, the UK, and Europe. We don't just work together – we collaborate, innovate, and excel. Our commitment to greatness, we create amazing tech and make sure our customers get the help they need when they need it.
Our Rotterdam crew handles everything traffic survey-related. From installing systems to managing sites and delivering your data, they're on it. Based in the Netherlands but serving clients across Europe, they make sure your traffic surveys run smoothly.
Our Awards
In over 30 years of activity, the MetroCount trophy cabinet case has collected some prestigious awards.
- Export Awards Hall of Fame
- 2021 - Finalist in the National Export Awards - Sustainability
- 2021 - Winner of WA Export Awards - Sustainability
- 2017 - Finalist in the WA Industry and Trade Export Awards.
- 2014 - Included in the West Australian Export and Industry Hall of Fame.
- 2010 - Engineering Excellence Award for the development of the RoadPod PhaseT counter.
Our Committment to the Environment
Since 1991, we've been the proof that good business and sustainability go hand in hand. Our headquarters runs on sunshine, our traffic counters work off-grid, and we're helping cities make cycling easier. But we don't stop there—we're always looking for ways to do better, from planting trees to sourcing materials locally.
Read more about our CSR initiatives here.
